Views: 0 Author: Site Editor Publish Time: 2026-04-24 Origin: Site
On April 22, 2026, the fourth season of Rolansini's "Protecting the Temperature of Home" brand protection day and the launch event of the "China Urban Living Temperature Insight Report" IP were successfully held at Baoneng First Space in Shenzhen.
This event brought together industry associations, design experts, authoritative media, and leading dealers to engage in in-depth dialogues on doors and windows and the temperature of human living spaces. It also officially released the "China Urban Living Temperature Insight Report" based on real user needs, marking another brand advancement for Rolansini in its "User-centered" approach.
Ms. Shu, General Manager of Rolansini Shenzhen Luohu, shared his firsthand experience in the market and how Rolansini Windows and Doors has won the trust of consumers with high-quality products and meticulous service, becoming the guardian of warmth for thousands of households.
In his speech, Mr. Yang, Executive Vice General Manager of Baoneng First Space, said that Rolansini's core value of "preserving the warmth of home" is highly consistent with the brand positioning of Baoneng First Space. The two parties will work together to create a higher quality and warmer living experience for consumers.
Zhang Cong, Secretary-General of the Foshan Doors and Windows Industry Association, elevated the perspective to the industry level in his speech. Chairman Xiong, as co-chairman of the Foshan Doors and Windows Association, led Rolansini in demonstrating the responsibility and commitment of an industry benchmark enterprise through concrete actions, setting a high-quality development model for the industry.
In his keynote speech, Xiong Zhibin, Chairman of Rolansini Windows and Doors, delivered a "Warmth Declaration." He shared why the window and door industry needs to build brands, emphasizing doing the right thing first, and then doing things right. "Maintaining the warmth of home" is not just a slogan, but a commitment to every action from R&D to installation, from pre-sales to after-sales.
Chairman Xiong's speech was met with applause and helped attendees better understand why Rolansini persists and where it is headed.
Against the backdrop of the window and door industry's general emphasis on performance advantages, Rolansini, in collaboration with Sohu Focus Home, made a breakthrough: researching what "warmth" users truly desire, and then further refining product development and service optimization.
At the event, Hu Caizhen, General Manager of Sohu Home South China, interpreted the report. The report, based on in-depth research of residents in cities like Shenzhen, found that different families have vastly different expectations for "warmth of home." With nearly 20 million people, Shenzhen alone has nearly 20 million different expectations and desires for warmth.
The debut of this IP not only provides the industry with a real-world example of residential needs but also validates Rolansini's product development philosophy of "coming from users and going back to users."
The event then moved into the awarding ceremony, further igniting the atmosphere. First, the Rolansini Windows & Doors Shenzhen Experience Center was officially inaugurated, marking a new stage in Rolansini's market development. Following this, awards were presented to "Warmth Ambassadors," "Brand Friends," and "Media Friends." This series of awards not only expresses gratitude for the long-term support of partners and media friends but also symbolizes the continued transmission of Rolansini's "warmth" philosophy.
The ensuing "Big V Chat" forum on the warmth of doors and windows brought the event to a climax, elevating its intellectual depth.
The forum was moderated by Tan Yufeng, brand consultant for Rolansini and founder of Hushan Brand Management. Guests included Zhou Zhong, founder of the Pan-Home Furnishings Circle; Liu Xuedan, chairman of the Pan-Home Furnishings Influencer Alliance and founder of Dan Ge Customization; Xiong Zhibin, chairman of Rolansini; Han Feng, founder of Home Furnishings Vanguard; Chen Jiping, founder of Youji Foundation; and Xiong Chalong, assistant to the chairman of Rolansini.
The forum guests engaged in a lively exchange of ideas on the relationship between warmth and brand, and warmth and communication, from different perspectives.
Tan Yufeng, the forum moderator, consultant for Rolansini, and founder of Hushan Brand Management, pointed out that Rolansini started in Shenzhen and later settled in Foshan, where Shenzhen's innovative spirit has endowed the brand with unique vitality.
Rolansini founder Xiong Zhibin, who transitioned from a foreign-invested engineer to a "door and window enthusiast," insists on "moving himself first before moving his customers."
Zhou Zhong, a member of the pan-home furnishing industry circle, pointed out that Rolansini adheres to a long-term development strategy, focusing on brand building, IP development, blockbuster products, and honesty, thus transitioning from an industry-leading brand to a mass-market brand.
Han Feng, a home furnishing industry expert, proposed a distinction between a "world of size" and a "world of warmth," believing that Rolansini has moved from functionality to emotional value, and its various initiatives over the years have effectively built up its brand's emotional assets.
Liu Xuedan, a custom furniture expert, shared stories showcasing the warmth and attention to detail in Rolansini products, highlighting the brand's down-to-earth and relaxed feel.
Chen Jiping, founder of the Foundation, pointed out the industry's pain point of discrepancies between advertising and actual products, while Rolansini's headquarters acts as an "honest person," and Chairman Xiong's choice to operate an IP account to directly engage with users, resolving user confusion with sincerity.
Xiong Chalong, assistant to the chairman of Rolansini, emphasized that companies must deliver on their promises, practice "business for good" with distributors, and select partners with shared values to make users feel the brand is reliable.
As the discussions deepened, participants reached a consensus: in the era of traffic, a brand's warmth is the core competitiveness that penetrates traffic and wins long-term user trust. When the industry is mired in traffic anxiety and homogenized competition, Rolansini addresses this issue with "warmth," providing the window and door industry with a development path that returns to its essence and prioritizes the user.
From the consensus reached on the brand's warmth declaration, to insights into the warmth of urban living, to the awarding of certificates to Warm Ambassadors, Brand Friends, and Media Friends, culminating in in-depth discussions at the industry forum, the entire event was not only a concentrated showcase of Rolansini's "Preserving the Warmth of Home" philosophy but also a positive demonstration of how the window and door industry should be "user-centric."
While the 422 Rolansini Brand Protection Day has concluded, the transmission of warmth will not stop. In 2026, Rolansini will continue to uphold the philosophy of "Preserving the Warmth of Home," joining hands with more partners to "make better windows and doors to protect more homes and families," exploring and protecting the warmth of urban living!
